Friends, we need to talk about commitment.
And not just committing to an idea for a business; that’s the easy part! It’s thrilling to revel in the dream, spending weeks or months plotting and planning while slowly falling in love with your hypothetical yoga studio or sound healing practice. What’s harder is staying true to that business through those first few months, through the hiccups and false starts, through the dips in income and challenging client feedback. Everyday, across every industry, people give up on their nascent enterprises at the first sign of trouble, barely giving their ideas a foothold before abandoning them. And that short-sightedness dooms them to fail again and again.Read More