Posts tagged online business
How to Use Live-streaming to Grow Your Wellness Business

How to Use Live-streaming to Grow Your Wellness Business: Too many new Namastream teachers get hung up on the idea that they can’t possibly start marketing in earnest until they have hundreds of yoga videos or a handful of in-depth courses. This desire to have thoughtfully crafted offerings—and lots of them—comes from a good place; our teachers don’t want to jump the gun and start charging until they’ve got a solid content base.

Read More
Should You Offer a Membership or an Online Course?

When you’re creating a new online offering, it’s awfully tempting to stick to a format you know well and try to wedge your content into it.

But that can lead to watering down your best ideas, or presenting them in a way that feels awkward or unnatural to your community. You’re be better off by focusing on the end-goal: What do you want this content to accomplish? What should it DO for your clients? Those questions should guide your product design choices, even if they drive you toward a delivery setup that’s a tiny bit outside your comfort zone.

Read More