In the wellness industry, pricing can be a minefield. Learn how to navigate it with value based pricing.

While some creators still manage without a niche, find out why getting hyper specific is the key to lasting success today.

Struggling to keep your online membership growing? Here’s how evergreen vs launch strategies could make all the difference.

Curious about YouTube Shorts? Our step-by-step guide has you covered. Learn the ins and outs of how to make YouTube Shorts from filming to editing to uploading.

Ever wondered what it takes to stand out in the saturated world of fitness influencers? Here's the guide you've been looking for.

YouTube demonetization can affect creators at any stage. Why does it happen, and how can you protect your business when the revenue stream is interrupted?

The shift to shorter virtual workouts is gaining traction. Explore the reasons behind this shift and find out the optimal length for your studio content.

Not sure whether offering an online course or a membership site is right for you as a creator? Compare the pros and cons of both frameworks for your wellness business.

Our minds can be tricky things. We dream and imagine what we want our lives to be like, the businesses we desire to build, or the reach we want our teachings to have, yet we often create a myriad of excuses that prevent us from taking action. In order to live out the life you’ve imagined, you’ll need to take consistent action towards actualizing your dreams.

Have you ever wondered what life looks like when you teach yoga online? How does it feel to guide your students from your living room, connecting with them through a webcam instead of in person?

Though our perspective may be slightly biased, we’re convinced that teaching yoga online is the very best business model for yoga practitioners who want a career built on freedom and flexibility.

What did you imagine life would look like once you became a yoga teacher?

Did you imagine quiet, calm-filled days in sweet, sunny studios? A daily sense of the centered and sacred? Physical (and emotional and professional) flexibility?

Reality check: Being a yoga teacher is an incredible journey, but it's not always a picturesque flow. From juggling unpredictable schedules to hustling across town for that one class, the life of a yoga instructor comes with its twists and turns. Yet, amidst this unvarnished truth, a silver lining emerges on the digital horizon – the realm of teaching yoga online within your very own business.

Let's dive into why taking your practice online might just be the answer you've been seeking.

One of the questions that the Marvelous team fields most often is, “How do I price my online products?” And with good reason! Pricing can seem like a delicate art, and one that can make or break your business.

We get it: Yoga involves some intimate work and may seem like an odd fit for the seemingly sterile world of online teaching. Wellness coaching can be incredibly personal, and translating it into a webinar may feel like a stretch. Many aspects of learning within the health and wellness realm may not seem to lend themselves naturally to online classroom spaces.

The future of yoga is hybrid – a mix of in-studio and online teaching methods. In this article, you’ll discover all you need to know about the importance of a hybrid yoga business model, and what you should keep in mind when approaching this new future of yoga. We’ll also cover how best to start up your own virtual wellness studio with Namastream.

Knowing that so many amazing entrepreneurs have hesitated to teach online was the impetus for this gear guide: We wanted to create a one-stop resource for anyone who felt ready to create an online home for her business, but wasn’t sure which tools she’d need to launch. We’re hoping to provide you with a simple roadmap for bringing your business online, pointing you toward the gear you need while keeping the process as actionable as possible.

When you’re creating a new online offering, it’s awfully tempting to stick to a format you know well and try to wedge your content into it.

But that can lead to watering down your best ideas, or presenting them in a way that feels awkward or unnatural to your community. You’re be better off by focusing on the end-goal: What do you want this content to accomplish? What should it DO for your clients? Those questions should guide your product design choices, even if they drive you toward a delivery setup that’s a tiny bit outside your comfort zone.

I have a love-hate relationship with online yoga videos. Sometimes I happily scroll through Instagram, inspired by others’ beautiful yoga sequences caught on film, absolutely grateful for the opportunity to share in and appreciate others’ practices.

A conversation between Laura Close (Women’s Intelligence Project) and Jennifer Barcelos, co-founder of Hey Marvelous. Yes, as the female founder of a software startup, I built a platform that allows wellness entrepreneurs, many of whom are also women, to build and scale their practices online.