How to Use Live-streaming to Grow Your Wellness Business: Too many new Namastream teachers get hung up on the idea that they can’t possibly start marketing in earnest until they have hundreds of yoga videos or a handful of in-depth courses. This desire to have thoughtfully crafted offerings—and lots of them—comes from a good place; our teachers don’t want to jump the gun and start charging until they’ve got a solid content base.Read More
When you’re creating a new online offering, it’s awfully tempting to stick to a format you know well and try to wedge your content into it.
But that can lead to watering down your best ideas, or presenting them in a way that feels awkward or unnatural to your community. You’re be better off by focusing on the end-goal: What do you want this content to accomplish? What should it DO for your clients? Those questions should guide your product design choices, even if they drive you toward a delivery setup that’s a tiny bit outside your comfort zone.Read More
One of the questions that the Namastream team fields most often is, “How do I price my online products?” And with good reason! Pricing can seem like a delicate art, and one that can make or break your business.Read More
We get it: Yoga involves some intimate work and may seem like an odd fit for the seemingly sterile world of online teaching. Wellness coaching can be incredibly personal, and translating it into a webinar may feel like a stretch. Many aspects of learning within the health and wellness realm may not seem to lend themselves naturally to online classroom spaces.Read More